Monday, October 27, 2008

Automation... Key For Any Successful Online Business

Automation is the key for any successful business online. The term automation simply means "don't do anything repetitive that can be done on "auto-pilot". And believe me when I tell you, you can automate many aspects of your business very easily.

The key to automation is having the right software program to do the task.

Unfortunately, most programs out on the market that actually do this effectively are quite expensive.

I personally recommend setting up an account with AWeber Communications. For $19.95 a month you need this system working for you to be successful! Plus... they do have their 30 DAY RISK FREE TRIAL!

Don't immediately go to their website and setup an account. WAIT! Get all your ducks in a row first. Once you feel you’re ready to open the flood gate, that’s the time to get setup. This way you'll have your 30 day RISK FREE period to test drive their system. And I promise you, once you setup your account and put the wheels in motion, it will be the first bill you pay each and every month! It's that powerful!

Now, onto the automation process....

There are so many aspects of your business that need to be automated. For instance, your subscription "Sign Up" form. This can be setup to automatically send a "Thank You for Subscribing" email to your new prospects without you ever lifting a finger.
Hmm.... what a great place to also place a subtle BACK DOOR AD... AHHH!

Now you're thinking like the SALESPERSON you need to be!

What about your newsletter subscription? This can be automated as well! Their system will automatically add and remove subscribers, and follow up with them at predetermined intervals you set to stay in touch.

And here's a clever idea... How about customer service? You can setup a variety of email addresses in their system and the system will automatically email an immediate response if an inquiry is sent to that email address.

So how can you use this to your advantage? Why not setup various email address for the following:

- FAQ's

- FREE Reports

- Product Lists

- Price Lists

-- An OFFLINE SALE CATALOG - WOW! Now there's a concept! You can have a special sales catalog that is only available through email! Now, you have a prospects email address and you can follow up with them through the AWeber System AUTOMATICALLY without ever lifting a finger. Their system will even mail the attachment for you.

-- Complaint Desk - We all know that we can't please 100% of our customers, 100% of the time. Customers like to know there's a way to contact the owner direct and voice their complaint. You could setup an email address for yourself personally, and draft a pre-written email letting an unsatisfied customer know that you are personally looking into their problem. They, in turn, receive an immediate response to their complaint, and you have some time to then look into the issue and follow up with them either via email or phone. I guarantee you this unsatisfied customer will be a lot MORE satisfied with that kind of TOP NOTCH Service!

Those are just a few tips and ideas that you can start using today, therefore giving you more time to spend on other aspects of your business...

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